Joel Clark is a British artist specialising in hand-cut vinyl Pop Art. With a background in advertising - working as a Creative in top 10 agencies - Clark’s work takes on many lessons learnt from this world of needing to own a ‘USP’ (unique selling point); and being original. Vinyl as a medium was the main drive in developing the direction and style in which the work has taken - it also enables Joel to bring-to-life his love of bright, bold and happy colours.
Clark’s work consists of varying disciplines and subjects that can result in either 2D, 3D or NFT artworks. Or, whatever vinyl can be applied to. The unique marriage of traditional hand-cut skills on a contemporary product, together with huge influence from the likes of David Hockney and Jeff Koons, means Joel’s work captures any subject in a fresh, colourful and exquisitely crafted style that is as unique and original, as it is enjoyable.
Each artwork is created by dissecting a photographed scene in to coloured shapes, of which are then hand-cut from self-adhesive coloured vinyl and applied to whichever surface the piece demands. The process is a cross between building a jigsaw and a collage. The final artwork is then lacquered to provide an incredible deep sheen finish… and protection when dusting!